Laureen is experienced developing marketing strategies and diving into analytics, but one of the things she enjoys the most is putting her creativity to work. She excels at executing marketing communications that cut through the clutter and pull in the most desired target audiences.
She is an accomplished writer (copywriting and blogging, articles and press releases) who is experienced directing and producing videos, TV spots and YouTube promotions as well as overseeing both offline and online marketing initiatives including social media marketing, search engine marketing , website development. direct marketing and more.
Laureen also has a large network of talented and experienced marketing specialists and service providers she can access to support campaign development from every marketing discipline including paid search, data integration, app development and more.